E-Startup India Cuts Lead Drop-Off by 60% and Doubles Conversions with Click-to-WhatsApp Ads
Before WhatChimp
Too Many Steps to Get Started
People had to fill in long forms and go through several pages just to reach out. Most lost interest before finishing.
Leads Handled Manually
Every lead was checked and responded to by staff one at a time, which slowed down the process and caused some leads to be missed.
Slow Replies Lost Customers
Because responses took time, many potential customers lost interest and didn’t complete their sign-up or inquiry.
After WhatChimp
Easy Click-to-WhatsApp Connection
WhatChimp’s ads take prospects straight to WhatsApp chat. This makes it simple for them to start a conversation right away, boosting lead capture.
Smart Chatbot Qualifies Leads
The chatbot asks the right questions automatically, sorts leads instantly, and lets the team focus on closing deals instead of chasing leads.
Fast Replies, Better Engagement
With real-time chat, customers get quick responses. This builds trust, keeps prospects interested, and improves conversion rates.
About E-Startup India
Pioneering MSME Growth Across Nation 🚀
E-Startup India is a trusted digital platform that helps startups and MSMEs grow by simplifying business registrations, tax filings, licensing, and compliance. Established in 2016, this Noida-based company has a dedicated team of 100-200 professionals including CAs and legal experts focused on serving small businesses efficiently.
The company has helped over 200,000 clients launch and grow their businesses with fast, technology-driven services such as GST registration, company formation, trademark filings, and ISO certifications.
With an estimated annual revenue between $2 million and $5 million, E-Startup India combines deep expertise with modern solutions to make business compliance easier and more accessible.
E-Startup India is certified under the Government of India’s Startup India scheme and is a proud member of the Confederation of Indian Industry (CII).
Recognized by leading media outlets and trusted by partners like Axis Bank and NeoGrowth, the company stands out for its commitment to customer satisfaction, reflected in a strong average Google rating of 4.8+.
They also have positive features in platforms such as Zoho Corp and are active in promoting digital entrepreneurship across India.
500k+ CONSULTANCY
100k+ HAPPY CLIENTS
100+ EXPERT STAFF
How Manual Processes Held Growth Back 😖
Scaling Lead Capture and Client Qualification with WhatChimp’s Automation
Click-to-WhatsApp Ads and Lead Qualification Chatbot
E-Startup India improved lead capture by replacing long, complicated forms with WhatChimp’s Click-to-WhatsApp ads. Prospects start conversations directly on WhatsApp, making it easier to connect and increasing the number of leads. The chatbot quickly asks relevant questions to understand each lead’s business needs and sends qualified leads to the right team members.
Automated Onboarding and Support Workflow
Once leads qualify, they receive messages guiding them through registration and compliance steps. The chatbot answers common questions, collects required documents, and helps schedule calls with experts. This reduces manual work and speeds up the onboarding process.
Real-Time Follow-Ups and Engagement
WhatChimp sends reminders and quick responses via chatbots to reduce drop-offs during registration. The system connects chatbots with the sales team inbox, allowing smooth handoff from bot to human agent whenever needed, so no leads get missed.
Data-Driven Customer Insights
Through chatbot conversations, WhatChimp collects data like industry, business size, and compliance status. This helps E-Startup India better understand its customers and improve services based on real feedback.
Earlier, we had a full setup with landing pages, forms, and thank-you pages.
But we noticed people drop off or never submit the form.
So we replaced everything with a simple Click to WhatsApp funnel. Now, we just run ads that take people directly to WhatsApp. And once they message us, WhatChimp’s chatbot takes over — it asks the right questions, qualifies them, and even routes them to our team based on what they need.
Pulkit Gupta
Founder @ E-Startup India
Lower Costs and Increase Lead Quality with Click-to-WhatsApp Ads
Using WhatChimp’s Click-to-WhatsApp ads, E-Startup India cut lead acquisition costs to about one-fifth of what they were before. Direct conversations on WhatsApp helped reduce drop-offs and improve data accuracy, especially phone number collection. This fixed a major challenge where many leads were lost due to incorrect contact details from traditional forms.
Conclusion
With WhatChimp, E-Startup India adopted messaging strategies that connected better with entrepreneurs. WhatChimp’s features like interconnected chatbots and tailored communication flows played an important role in building trusted relationships with their growing base of more than 200,000 MSMEs.
These tools handled the entire customer journey from lead capture and onboarding to ongoing support—all on WhatsApp. This helped E-Startup India scale faster while keeping the process smooth and easy for users.
Growing Impact and Industry Recognition
E-Startup India’s work has been recognized nationally as a leader in digital compliance services for small businesses. The company continues expanding its reach, helping more startups succeed with compliance and business registration support.
