Email marketing is broken. Your carefully created campaigns sit unread in spam folders while your competitors are having real-time conversations with customers on WhatsApp. The numbers don’t lie: WhatsApp delivers 98% open rates compared to email’s 20%. Messages get read in 90 seconds, not 90 minutes. And businesses using WhatsApp campaigns are seeing conversion rates […]
AI Agent Vs Chatbot
Is your “AI chatbot” actually intelligent, or is it just a fancy FAQ on autopilot? If you’ve recently implemented a “chatbot” that claims to use “AI,” there’s a good chance you’ve been sold a glorified decision tree. And if you’re shopping for an “AI agent,” you might be overpaying for capabilities you don’t actually need. […]


